People would remember how long it took Microsoft to produce Microsoft Office 2008 for Mac and in computer terms it was eons.
But Remondians are playing a different game when it comes to iPhone. They just released the second Microsoft app for iPhone withing a month. We reported the first one, Seadragon Mobile, a photo zoom and browsing technology that was Microsoft's first iPhone application.
The latest is called Microsoft Tag, a free service, which Microsoft tagged as Tag Reader (iTunes AppStore link) deciphers photos of bar codes of interactive 2D bar codes ad shown and be connected to more information like stores, Maps, videos, music, promotions, etc., allowing mobile phone users yo get over loaded with information without having to type much!.
But I did not hear how they plan to get those bar codes on to the products, business cards, lamp posts and bare bottoms! It is free during the time you help Microsft to iron out the bugs and add more products (read BETA) and you might be paying for it sooner or later.
Perhaps this video presentation might help you to understand.
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